Shopify has been building new ways to connect and engage with consumers and help businesses increase conversion rates on their sites all while making it easier for them to upgrade and manage their shop. We have chosen our top 10 most exciting updates that are coming to Shopify that were announced on the new release ofShopify Editions Summer 22’.
The news that Universal Analytics is going away is indeed factual. This means that we will eventually have to switch to Google Analytics 4. Here are the biggest differences to expect and some recommendations for when and how to make the switch.
Online Store 2.0 opens up huge opportunities for developers to be able to successfully build themes and apps for Shopify merchants.
Shopify has rebuilt the online store experience that includes new features and a new set of developer tools, for a smooth editing experience for merchants and a pleasant experience for shoppers. Not to mention the new reference theme Dawn, is 35% faster!
With Shopify 2.0 templates now being the new standard for Shopify sites we have compiled our favorite FREE Shopify 2.0 templates that we think are great options for a variety of different products and industries with an emphasis on flexibility and speed. Here are our top 5 free Shopify 2.0 Templates.
If you haven't implemented an email marketing strategy into your business I am sure you are feeling like now is the time, and you are right! Email marketing is a direct, low-cost marketing channel that has a proven to high return on your investment. It is a great opportunity to genuinely connect with your customers and offer them your products and services in a unique manner all while increasing your revenue. Here are the top 5 reasons why we think you should implement email marketing into your overall marketing strategy.
I am sure you have heard this countless times, “The e-commerce market is exploding or the e-commerce market has grown dramatically within the past five years!” The disruption in the way we shop and choose our products due to the large adaptation of digital channels has shifted customer expectations to buy from brands that offer convenience, speed, and positive experience while doing so. The subscription based model is fantastic for CPG brands to offer convenience to their customers while remaining competitive and growing their brands. Here are 5 ways we think CPG brands can use this model to increase revenue with a subscription based model.
It's been a few months now since Shopify released its newest latest and greatest version. Now that theme developers have had time to update their themes to utilize the new framework, now is better than ever to make the switch. We are outlining our f avorite features of the upgraded platform and how it is going to make your busy life a little bit better from a site management and performance perspective.
Voice search has truly only begun to be important to Shopify store owners, so setting yourself up for success now by optimizing for voice search is key for the longevity of your business. Fortunately, by understanding what your customers are asking and incorporating the questions and answers into your content, you can easily optimize for voice search and get ahead of your competition.
For e-commerce businesses, Shopify is one of the most convenient options out there. You don’t have to be a skilled web developer to open up a Shopify site, and what’s more, you can likely create a beautiful looking store for free.
However, for some store owners, it will make more sense to invest in a paid theme instead. Here are some pros and cons to consider when deciding if you will choose a free or paid theme on Shopify.
It’s frustrating when you spend hours making sure your online store looks flawless, but you’re still not getting conversions. Despite all the time you’ve spent optimizing the design and the content, people still aren’t adding your products to their cart.
There are many different email marketing apps you can use for your ecommerce business on Shopify. However, when you’re looking for an app you can integrate into your site that will provide many opportunities for client retention, Klaviyo is one of the most popular options.
Professional photos mean a world of difference if you’re trying to create or improve your brand. While simple headshots and product photos taken with your camera phone is acceptable for those just starting out, upgrading your brand images will automatically upgrade the value your clients see when they are on your website or visiting your social media pages.